21st October 2024, Kochi
Shri P. Rajeeve, Minister for Industries, Law and Coir, Govt of Kerala, launched the market debut of ICAR-Central Marine Fisheries Research Institute’s (CMFRI) seaweed-based nutraceutical product for liver health today.
The product, named GreenRex™, is the commercial brand of ICAR-CMFRI technology, which is produced and marketed by Emineotech Private Limited. A unique blend of 100% natural bioactive ingredients extracted from select seaweeds, the product is made using eco-friendly green technology to improve liver health. Dr Kajal Chakraborty, Head, Marine Biotechnology, Fish Nutrition, and Health Division of ICAR-CMFRI, developed the nutraceutical product.
The Minister appreciated ICAR-CMFRI for its groundbreaking research initiatives in developing a series of nutraceuticals from marine organisms to combat lifestyle diseases. He stated that it is commendable for research institutes to provide scientific solutions to societal issues. Minister Rajeeve also emphasized the need to establish a robust connection between research institutes and the industry.
Dr Grinson George, Director, ICAR-CMFRI, noted that nutraceuticals of marine origin play a major role in the healthcare sector, providing essential nutrients and potential disease-fighting compounds to support overall well-being. He also mentioned that ICAR-CMFRI’s nutraceutical products have received an overwhelming response from the public, indicating a surge in demand for products developed from marine organisms.
Regarding the significance of seaweed farming, Dr Grinson George stated that ICAR-CMFRI has identified 342 suitable farming sites for cultivation in the country, covering an area of 24,167 hectares, with a production potential of 9.7 million tonnes (wet weight) per year.
The newly launched product promises to offer a natural and effective solution for individuals struggling with liver health issues. With its unique formulation derived from seaweed, it helps improve cholesterol levels and other factors that can lead to liver diseases.
ICAR-CMFRI has already commercialized nutraceuticals to combat lifestyle diseases such as type-2 diabetes, arthritis, cholesterol, hypertension, hypothyroidism, and osteoporosis, in addition to an immunity booster.
The product is available on e-commerce platforms such as Amazon and Flipkart, as well as at all major pharmacies.
(Source: ICAR-Central Marine Fisheries Research Institute, Kochi)
